Digital Transformation Maturity
CapGemini / MIT model and publication on Digital Transformation Maturity. The maturity model is a good way for executives to figure out where one is in the process of digitally transforming one’s organization, more important however is to understand how to steer either the entire organization or a specific business unit towards the “Digirati” status.
Leaders need to envision the digital future of their firm, invest in digital transformation initiatives to progress the vision and lead a structured change program from the top. Digital transformation requires skills and influence that only senior leader possess. Creating a transformative vision that is clear and compelling will galvanize your organization. Mindfully considering which part of your company should move – as well as why and when – will make it implementable. Taking action and monitoring progress will turn the vision into reality.
Digital Transformation Maturity Model
- Digital Beginners:
- These companies are doing very little with advanced digital capabilities, although they have more traditional digital capabilities such as internet, e-mail or ERP. Companies may be in this category by choice but many are either unaware of the possibilities of new digital technologies or are starting to invest here without effective transformation management in place.
- Digital Fashionistas:
These companies have implemented digital tools, some of which may be creating value, but some may not. These companies are motivated to bring on digitally-powered change, but their digital transformation strategy is not founded on real knowledge of how to proceed. Many of these companies believe they must move fast to keep up with demand for digital capabilities, but do not necessarily have a clear vision of how the elements will collectively create value. - Digital Conservatives:
These companies understand the need for a strong unifying vision and for governance and internal engagement activities to ensure prudent investment management. They understand where the company should be going and how to master digital challenges, but they can’t always build organizational momentum to carry out an ambitious program. As a result, though aiming to spend wisely, their careful approach may cause them to miss out on valuable opportunities. - Digirati:
These companies truly understand how to drive value from digital transformation. They combine a strong shared vision for transformation, careful governance and engagement with sufficient investment in new opportunities. They have developed a digital culture that can envision further changes and have the ability to implement them wisely for competitive advantage.
Author: CapGemini / MIT
More information: website
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