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Multi-channel retail maturity model – route to customer focus
The retail market is changing and becoming ever more competitive and complex. Retailers are facing a wider diversification of customer needs, fragmentation of values, global competition and empowered customers. Route… Read more
Cross Channel Integration: The next step for High Performing retailers
Customers are shopping everywhere, at all hours of the day, through web, home, store, mobile and more…. how can companies hope to keep up with this and become High Performance… Read more
Multichannel maturity model – Harte-Hanks
To help marketers understand their multichannel marketing prowess in relation to best-in-class companies and their peers, Harte-Hanks has launched a strategic assessment tool and process which measures a company’s current… Read more
Multi-channel retail maturity model – Deloitte
Online retail continues its upward movement unabated. Online retail is now growing at a rate eight times that of the overall retail market. Although still a small part of the… Read more
Multi-channel Maturity Model – Sapient
Is Your Organization Ready for Cross-Channel? Few companies have managed to successfully bring together the thinking, skills, and experience required to create a unified, successful cross-channel organization. What’s required for a company… Read more
