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E-Business Maturity Model 2.0

17 February 2011 | 0 Comment

Because the online world changed rapidly, and maturity models did not, Atos Consulting created the E-Business Maturity Model 2.0. Combining the CMMi stages: initial, repeatable, defined, managed and optimizing with… Read more »

Digital Marketing Maturity Model – [X+1]

2 February 2011 | 0 Comment

The [x+1] Digital Marketing Maturity Model defines the capabilities required to convert prospects to customers through an integrated marketing experience. Pillars of Digital Performance-Based Marketing consist of • Target Market… Read more »